A fashion trend, purportedly started in Silicon Valley, has more than a few early adopters.
The New York Times described it this way: “It signals that you are part of the in crowd. It’s like a secret handshake for those who have arrived, and for those who want to.”
Patterns range from stripes to polka dots to super heroes like the Green Lantern.
The Wall Street Journal’s Teri Agins recently answered reader’s questions on the subject.
“Memo to all you fellows who finally got used to slipping your bare feet into driving loafers: You’re behind the curve. The cutting edge now belongs to those geeky guys in their wild and crazy socks. Novelty socks are the technology set’s version of Wall Street’s graphic neckties and silly suspenders of the 1980s.”
She says to forget rules about coordinating socks with pants. Instead, go for a sense of adventure.
“If you’re more downtown to begin with—skinny jeans, cargoes, khakis and hoodies—then, go for the gusto of the wackier sock patterns.”
The sock craze is quickly becoming a popular pastime. “But don’t just fill your sock drawer with the loud argyles and souped-up stripes. Be authentic to your individual style.”
The Wall Street Journal‘s Tina Gaudoin recently caught up with fashion designer Marc Jacobs for an interview where he described designing with his own savvy instincts rather than watching sales statistics.
“Since Jacobs has taken the creative helm at Louis Vuitton, where he has been responsible for some of the company’s most lucrative and fastest-selling products, the LVMH-owned brand has gone from strength to strength, with sales now estimated at more than €6 billion.”
Jacobs says that fashion is all about change. “For me, fashion is about a journey, it’s about going on a trip and taking with you what is always a loose interpretation of the brand,” he said. “I think of the customer as coming on that journey with me.”
Quality, craftsmanship and luxury are the buzz words in Jacob’s design.
“Those three words are always at the forefront of what we do. I apply the principles of the brand to the ready-to-wear, the jewelry, the accessories—to everything we do, in fact. Everything at Louis Vuitton is about quality.”
Jacobs, a New York City native, is a thinking man’s designer. “I think having a certain intelligence within design is important,” he said. “I’m naturally drawn to perversity and the idea of questionable style, but I don’t like to be too literal with it. I like to play with the idea of imperfection.”